Public Relations Rep
Kym Nelson is the Public Relations Rep for the #1 Show in Indie, The Eddie Kayne Show
viewed all over the US and 96 countries worldwide. The Eddie Kayne Show is sponsored by
Cricket Wireless. She's also the PR Rep for Storm Reigns Productions a woman owned film Production Company. Kym also works with local artist, models and actors by writing bios, creating press kits and artist development. I had the pleasure of interviewing Kym Nelson last year and her interview was so well received that I wanted to do a Follow up interview with her. You can check out my previous interview with her here: http://3375magazineinterviews.blogspot.com/2012/07/kymberly-nelson-kymberly-nelson.html.
3375 How did you get into Public Relations?
KYM As I stated in my first interview with 3375 Magazine, I joined an all female motorcycle club in 2006. I gained popularity almost instantaneously. The club thought that I would be a great Public Relations Officer for the club. Our club gained notoriety quickly. Since leaving the club, I was often contacted by other clubs, small businesses, artists, models, Storm Reigns Productions and ultimately; Eddie Kayne, Radio Personality to represent them.
3375 Tell us what Public Relations entails?
KYM A Public Relations Representative is contracted to sometimes create and always protect the image of their client(s). Unfortunately, the role that most people know PR Reps for is damage control, making sweet lemonade out of sour lemons. There is more to the job though: the Public Relations Representative will also craft press releases and help direct the content of publicity campaigns.
3375 Roughly, how many hour do you work per week?
KYM I work around the clock for my clients. I have two clients that I am currently working with. I am the PR Rep for Eddie Kayne. He has the #1 Independent Radio Show that is viewed all over the US in addition to 96 countries world wide. He is my #1 client at this time. I also work with Storm Reigns Film Production Company. Storm Reigns is a woman owned company based in the DMV area and is currently shooting their first film this spring.
3375 What do you find interesting about PR work?
KYM Public Relations work allows me to do everything that I love to do. I love to write. I love people. I love networking. I love the art of persuasion. I know, that sounds kind of weird lol. Taking on new challenges excites me. I enjoy creating opportunities for my clients, it's extremely rewarding!
3375 What are the key skills to being a great pr?
KYM A Public Relations Rep has to have great written and verbal skills (as well as persuasiveness in both), a good manner with the public, networking skills, and a really good understanding of the media. Ultimately, the goal is to create, pitch and sale a positive to image to the public about your client in addition to promotion and finding financial opportunities for the client.
3375 Tell us about the Eddie Kayne show.
KYM I am very proud to work with The Eddie Kayne Show. Eddie and I went to High School together. So, I’ve known him for a very long time. He has always been a pretty popular guy. His show gives independent artist(s) of all genres’s a platform to showcase their music. Eddie started out in the DMV music scene back in the day dancing for DC Scorpio and battling other dancers like P. Diddy when he went to Howard. He was a popular figure in the Go-Go scene as well. Eddie is pioneer in the DMV music scene which solidifies him as a Radio Personality for Indie Music. His radio show is #1 world wide. His show is sponsored by Cricket Wireless. Eddie Kayne is not only doing huge things for Indie Artist in the DMV area but World Wide. I think that is an amazing accomplishment especially, for an Independent Radio Show. I admire Eddie Kayne and look at him as a mentor. I love working with #TeamEddieKayne. The Show continues to get bigger and bigger. Eddie Kayne Show has a lot in store for everyone. Stay tuned!
3375 What part of your job do you find the most challenging?
KYM I would have to say dealing with some Artist is the most challenging part of my job as a PR Rep. Many want something for nothing and don’t understand the business. They’re quick to slander your reputation when they don’t get their way. But, that is only a few bad apples. Most of the Artist(s) are very supportive and great to work with. I love working with the hungry artist who puts in the actual work, invest in themselves and grind hard.
3375 How has the new media landscape changed how you do business?
KYM Social Media has made my business easier. Social Media has been proven to be the best Marketing tool there is at this day and age. You can advertise and promote to thousands of people all over the world in a matter of seconds, just by a few strokes of your keyboard.
3375 How do you maintain sustainable relationships with the media?
KYM Support is key! When you support and show love to others, they tend to support you.
3375 Are there busy and quiet periods during the year?
KYM I don’t know about others, but I am always busy. My clients and I have to keep food on the table.
3375 What would you recommend to a college graduate to help start their career?
KYM Well, my degree is in Accounting. As a Public Relations Rep, I am self-made. I researched Public Relations. Studied it in my past time. Then applied what I learned. However, I would advise college graduates with a degree in Public Relations, to intern while in school. It’s always best to get the experience while in school. Put together a plan. After graduation, put that plan in action using the connections you gained from your internship.
3375 What's your favorite quote?
KYM “Show them better than you can tell them”
3375 If there is someone who would like to hire you for PR Work, how do they contact you?
KYM They can visit my website at www.hbicent.com
3375 Any shout outs?
KYM This time around, I would like to S/O my family first; My Mom, Dad, Daughter Danche, Nieces and Nephews. Huge S/O to Eddie Kayne, Niki Ro, Tea the Songbird, Authenic Sounds, Vivian #TeamEddieKayne. I would also like to S/O Sarah Harris Founder of Storm Reigns Productions, Frances, Joy, Chiffon, Tasha, Teneshia, Kuumba aka DMVMuscle, BZell, DelDada, DBlac, DC Delegate, DC Young Rebel, OverTymeSimms and last but not least Jay Ceo of Ryde4mine Ent and 3375 Magazine!
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